Privacy policy

§ 1 Information about the collection of personal data

(1) In the following, we inform you about the collection of personal data when using our website. Personal data is any personal information that can be related to you, e.g., name, address, e-mail address, and user behavior.

(2) Responsible person according to art. 4 para. 7 EU General Data Protection Regulation (GDPR) is:
eila consulting GmbH & Co. KG
Logistikpark 7a
95448 Bayreuth
info@eila.de

Our company’s data protection officer is:
FRT Consult GmbH RA / StB Thomas Hesz
Kurt-Schumacher-Straße 23
95326 Kulmbach
Telephone: 09221 / 900 - 0
Telefax: 09221 / 900 - 111
E-Mail: edsb@frtconsult.de.

If you have any questions regarding data protection or processing, please contact datenschutz@eila.de or the company's data protection officer directly at the above contact details.

(3) When you contact us by e-mail or via a contact form, the data you provide (your e-mail address, name, and telephone number, if applicable) will be stored by us to answer your questions. We delete the data accruing in this context after the storage is no longer necessary, or restrict the processing if statutory retention obligations exist.

(4) If we use contracted service providers for individual functions of our offer or would like to use your data for advertising purposes, we will inform you in detail about the respective processes below. In doing so, we will also state the defined criteria for the storage period.

Your Rights

(1) You have the following rights towards us concerning the personal data concerning you:

  • Right to disclosure,
  • Right to rectification or erasure,
  • Right to restriction of processing,
  • Right to object against processing,
  • Right to data transfer.

(2) You also have the right to complain to a data protection supervisory authority about our processing of your data by us.
The responsible supervising authority is:
Bavarian State Office for Data Protection Supervision (BayLDA)
Promenade 18
91522 Ansbach
E-Mail: poststelle@lda.bayern.de

§ 3 Collection of personal data when visiting our website

(1) In the case of merely informational use of the website, i.e. if you do not register or otherwise transmit information to us, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security (legal basis is art. 6 para. 1 p. 1 lit. f GDPR):

  • IP-address
  • Date and time of the request
  • Time zone difference from Greenwich Mean Time (GMT)
  • Content of the request (specific page)
  • Access status/HTTP status code
  • Data volume transferred in each instance
  • The website from which the request originates
  • Browser
  • Operating system and its interface
  • Language and version of the browser software.


(2) In addition to the previously mentioned data, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive assigned to the browser you are using and through which the place that sets the cookie (here by us), certain information flows. Cookies cannot execute programs or transfer viruses to your computer. They serve to make the Internet offer as a whole more user-friendly and effective.

(3) Use of cookies:
a) This website uses the following types of cookies, the scope and functionality of which are explained below: – Transient cookies (for this see b) – Persistent cookies (for this see c).
b) Transient cookies are automatically deleted when you close the browser. These include in particular the session cookies. This store is a so-called session ID, with which various requests of your browser can be assigned to the shared session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.
c) Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie. You can delete the cookies at any time in the security settings of your browser.
d) You can configure your browser settings according to your preferences and, for example, refuse to accept third-party cookies or all cookies. We would like to point out that you may not be able to use all functions of the website.

§ 4 Objection or revocation against the processing of your data

(1) If you have given your consent to the processing of your data, you may revoke this consent at any time. Such revocation affects the permissibility of the processing of your data after you have expressed it to us.

(2) Insofar as we base the processing of your data on the balance of interests, you can object to the processing. This is the case if the processing is not necessary, in particular, for the performance of a contract with you, which is shown by us in each case in the following description of the functions. When exercising such an objection, we ask you to explain the reasons why we should not process your data as we have done. In the event of your justified objection, we will review the situation and either discontinue or adjust the data processing or show you our compelling legitimate grounds based on which we will continue the processing.

(3) Of course, you can object to the processing of your data for purposes of advertising and data analysis at any time.
You can inform us about your advertising objection under the following contact details:
eila consulting GmbH & Co. KG
Logistikpark 7a
95448 Bayreuth
info@eila.de

SSL encryption

This site uses SSL encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the browser’s address line changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL encryption is activated, the data you transmit to us cannot be read by third parties.


HUBSPOT

On this website, we use the service HubSpot for various purposes.
HubSpot is a software company from the USA with a branch in Ireland.
Contact: HubSpot
2nd Floor 30 North Wall Quay
Dublin 1, Ireland.

HubSpot is an integrated software solution that we use to cover various aspects of our online marketing. These include, among others: Email marketing, social media publishing & reporting, reporting, contact management (e.g. user segmentation & CRM), landing pages, and contact forms. HubSpot enables visitors to our website to learn more about our company, download content, and provide their contact information and other demographic information. This information and the content of our website are stored on servers of our software partner HubSpot. It may be used by us to contact visitors to our website and to determine which of our company's services are of interest to them. All information we collect is subject to this privacy policy. We use all collected information exclusively for the optimization of our marketing measures. As part of the optimization of our marketing measures, the following data may be collected and processed via HubSpot: Geographic location, browser type, navigation information, URL, performance data, mobile apps data, domain name, pages viewed, operating system version, internet service provider, IP address, device identifier, duration of visit, operating system, access times, device model and version. The legal basis of the processing is your consent according to art. 6 para. 1 lit. a GDPR. You can find more information about HubSpot's privacy policy here: https://legal.hubspot.com/privacy-policy


use of our webshops

(1) If you want to order in our webshop, you need a customer account, through which we can store your data for future purchases. When creating an account, the data you provide will be stored revocably. You can always delete all further data, including your user account, in the customer area. Furthermore, it is necessary for the conclusion of the contract that you provide your data, which we need for the processing of your order. Mandatory information required for the processing of contracts is marked separately, other information is voluntary. We process the data you provide to process your order. For this purpose, we may pass on your payment data to our house bank. The legal basis for this is art. 6 para. 1 p. 1 lit. b GDPR. We may also process the data you provide to inform you about other interesting products from our range of products or to send you e-mails with technical information.

(2) Due to commercial and tax law requirements, we are obliged to store your address, payment, and order data for a period of up to ten years.

(3) To prevent unauthorized access by third parties to your data, especially financial data, the order process is encrypted using TLS technology.


Google Web Fonts

This website uses so-called web fonts provided by Google for the uniform display of fonts. We have integrated the Google Web Fonts locally, i.e. on our web server. As a result, there is no active connection to the Google servers, and thus no data transmission or storage.
For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and read Google's privacy policy: https://www.google.com/policies/privacy/.


Google Tag Manager

This website uses Google Tag Manager. Through this service, website tags can be managed through an interface. The Google Tool Manager only implements tags. This means that no cookies are used, and no personal data is collected. The Google Tool Manager triggers other tags, which in turn may collect data. However, the Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, it remains in place for all tracking tags, insofar as these are implemented with the Google Tag Manager. The legal basis for this is art. 6 para. 1 p. 1 lit. a GDPR.


Use of Google Analytics

(1) This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. If the IP anonymization is activated on this website, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services relating to website activity and internet usage to the website operator.

(2) The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.

(3) You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

(4) This website uses Google Analytics with the extension "_anonymizeIp()". This means that IP addresses are processed in abbreviated form, which means that personal references can be ruled out. As far as the data collected about you a personal reference, this is excluded immediately and the personal data is deleted immediately.

(5) We use Google Analytics to analyze and regularly improve the use of our website. The statistics obtained enable us to improve our offer and make it more interesting for you as a user. In exceptional cases, personal data is transferred to the USA. The legal basis for the use of Google Analytics is art. 6 para. 1 p. 1 lit. a GDPR.

(6) The data stored by Google that is linked to cookies, user identifications (e.g. user ID), or advertising IDs (e.g. DoubleClick cookies) is anonymized or deleted after 14 months.

(7) Third Party Provider Information:
Google Dublin
Google Ireland Ltd
Gordon House, Barrow Street,
Dublin 4, Ireland,
Fax: +353 (1) 436 1001.
User Conditions: https://www.google.com/analytics/terms/de.html,
Data protection overview: https://www.google.com/intl/de/analytics/learn/privacy.html,
as well as the privacy policy: https://www.google.de/intl/de/policies/privacy.


Use of Google Adwords Conversion

(1) We use the offer of Google Adwords to draw attention to our attractive offers with the help of advertising media (so-called Google Adwords) on external websites. We can determine from the data of the advertising campaigns how successful the individual advertising measures are. In this way, we pursue the interest of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.

(2) These advertisements are delivered by Google via so-called "ad servers". For this purpose, we use ad server cookies, which can be used to measure certain parameters for measuring success, such as the display of ads or clicks by users. If you access our website via a Google ad, Google Adwords will store a cookie on your PC. These cookies usually lose their validity after 30 days and are not intended to identify you personally. The unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions), and opt-out information (marking that the user no longer wishes to be addressed) are usually stored as analysis values for this cookie.

(3) These cookies enable Google to recognize your internet browser. If a user visits certain pages of the website of an Adwords customer and the cookie stored on his computer has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page. A different cookie is assigned to each Adwords customer. Cookies can therefore not be tracked via the websites of Adwords customers. We do not collect and process any personal data in the aforementioned advertising measures. We only receive statistical evaluations from Google. Based on these evaluations, we can see which of the advertising measures used are particularly effective. We do not receive any further data from the use of the advertising media, in particular, we cannot identify the users based on this information.

(4) Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our state of knowledge: Through the integration of AdWords Conversion, Google receives the information that you have called up the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is the possibility that the provider learns your IP address and stores it.

(5) You can prevent participation in this tracking process in several ways:
a) by an appropriate setting of your browser software, in particular, the suppression of third-party cookies leads to the fact that you do not receive ads from third-party providers;
b) by disabling cookies for conversion tracking by setting your browser to block cookies from the domain "www.googleadservices.com", which setting will be deleted when you delete your cookies;
c) by deactivating the interest-based ads of the providers that are part of the self-regulatory campaign "About Ads" via the link https://www.aboutads.info/choices, whereby this setting is deleted when you delete your cookies;
d) by permanently deactivating it in your Firefox, Internet Explorer, or Google Chrome browsers under the following link https://www.google.de/settings/ads. We would like to point out that in this case, you may not be able to use all functions of this offer to their full extent.

(6) The legal basis for the processing of your data is art. 6 para. 1 p. 1 lit. a GDPR.
You can find more information about data protection at Google here: https://www.google.com/intl/de/policies/privacy and https://services.google.com/sitestats/de.html.
Alternatively, you can visit the Network Advertising Initiative (NAI) website at https://www.networkadvertising.org.


Remarketing

In addition to Adwords Conversion, we use the Google Remarketing application. This is a procedure with which we would like to address you again. Through this application, our advertisements can be displayed to you during your further internet use after visiting our website. This is done by using cookies stored in your browser, which Google uses to record and evaluate your usage behavior when you visit various websites. In this way, Google can determine your previous visit to our website. According to its statements, Google does not combine the data collected in the course of remarketing with your data, which may be stored by Google. In particular, according to Google, pseudonymization is used in remarketing. The legal basis for the processing of your data is art. 6 para. 1 p. 1 lit. a GDPR.


Integration of Google MAPS

(1) On this website, we use the service of Google Maps. This allows us to show you interactive maps directly on the website and enables you to comfortably use the map feature.

(2) By visiting the website, Google receives the information that you have called up the corresponding sub-page of our website. In addition, the data mentioned under § 3 of this statement are transmitted. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for advertising, market research, and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to be able to exercise this right.

(3) For more information on the purpose and scope of data collection and processing by the plug-in provider, please refer to the provider's privacy policy. There you will also find further information about your rights in this regard and setting options for protecting your privacy: https://www.google.de/intl/de/policies/privacy. The legal basis is consent according to art. 6 para. 1 p. 1 lit. a GDPR.


integration of youtube videos

(1) We have integrated YouTube videos into our online offer, which are stored on https://www.YouTube.com and can be played directly from our website. These are all integrated into "extended data protection mode", which means that no data about you as a user is transferred to YouTube if you do not play the videos. Only when you play the videos, the data mentioned in paragraph 2 are transmitted. We do not influence this data transmission.

(2) By visiting the website, YouTube receives the information that you have accessed the corresponding subpage of our website. In addition, the data mentioned under § 3 of this statement are transmitted. This occurs regardless of whether YouTube provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile on YouTube, you must log out before activating the button. YouTube stores your data as usage profiles and uses them for advertising, market research, and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right.

(3) For more information on the purpose and scope of data collection and processing by YouTube, please see the privacy policy. There you will also find further information on your rights and setting options to protect your privacy: https://www.google.de/intl/de/policies/privacy. The legal basis is consent according to art. 6 para. 1 p. 1 lit. a GDPR.


Facebook pixel

Our website uses the visitor action pixel from Facebook,
Facebook Inc.,
1 Hacker Way,
Menlo Park,
CA 94025
for conversion measurement.
This allows the behavior of page visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of the Facebook ads to be evaluated for statistical and market research purposes and for future advertising measures to be optimized. The collected data is anonymous for us as the operator of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its advertising purposes, according to the Facebook data usage policy. This allows Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. This use of data cannot be influenced by us as the site operator. The use of Facebook Pixel is based on art. 6 para. 1 p. 1 lit. a GDPR. You can find further information on the protection of your privacy in Facebook's privacy policy: https://www.facebook.com/about/privacy/. You can also disable the Custom Audiences remarketing feature in the Ads Settings section at https://www.facebook.com/ads/preferences. To do this, you must be logged in to Facebook.


SOCIAL MEDIA

This offer contains static, external links to our social media presence on Facebook, Instagram, and YouTube.


applications

You can apply to us (e.g. by e-mail or post). In the course of your application, we will collect and process the following personal application data from you: Name, first name, address, telephone number, e-mail, and application documents (letter of application, resume, references, certificates, etc.). The collection and processing of your personal application data are exclusively to fill vacancies within our company. Your data will only be forwarded to the internal departments and specialist departments of our company responsible for the specific application process. Your application data will not be used for any other purpose or passed on to third parties. If the application is successful, the data you submitted will be stored in our data processing systems based on art. 6 (1) p. 1 lit. b GDPR to implement the employment relationship). If we do not have a job offer open, you reject a job offer, withdraw your application, revoke your consent to data processing or request us to delete the data, your personal application data will be deleted after a maximum of six months. This does not apply if legal provisions prevent deletion, if further storage is necessary for providing evidence, or if you have expressly consented to extended storage.


Status and update of this privacy policy

This data privacy policy is as of 05/30/2023. We reserve the right to update the data privacy policy in due course to improve data protection and/or to adapt it to changes in government practice or case law.

More information: